There are other classes in the academic galaxy that teach AI, maybe even some that instruct students in how to use the AI tools that are increasingly baked into CRMs, content-creation tools, e-commerce platforms, and even communication tools like Slack. But I know for sure where I go textbooks fear to tread.
Read MoreWhile it's swell that publishers and AI-tool owners are getting together to decide the fate of content on the internet, it seems like a lot of key questions aren’t being addressed, which means that the real creators are going to be left on the outside looking in. Again.
Read MoreWhat do you do with a bad writer who’s itching to write more? You find ways to put them to work that don’t cause you more work.
Read MoreI'm 1,000 percent pro-editor. They’re the answers to some of our toughest creative problems.
Read MoreTwo industries, two tales of devastation … and two distinctly different paths for recovery.
Read MoreIf you’re working with a client who thinks that you just throw up a website and start Facebooking and the world will beat a path to your door – and these clients still exist – you need to tell them now this is not how it works.
Read MoreAfter 25 years in business, I’m convinced that my journalism-school education prepared me perfectly to succeed in business.
Read More