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Content Marketing

Of course we do content marketing. Everyone does content marketing. The difference is, we were there when it was invented[1].

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Blogs

Everyone blogs. But not everyone gives their business a voice that people actually want to listen to. We do. We’re content experts with the clips to prove it. (Like here.) We take blog content to the next level, optimize it for SEO, and parse it into social-media-friendly bites, convert it into newsletter material, or blow it up into white papers.


Social Media

What does a Facebook like actually mean to your business – and why are you chasing them? Don’t be on social media because you feel you have to be on social media. Do it in a way that makes sense. Trust your campaigns to the social-media experts who have schooled a generation of social-media experts.


Podcasting

Want to launch a podcast? Of course you do. Well, we make great-sounding, compelling podcasts, from concept to production to distribution.


Website Content

We maximize it for SEO and make it readable and engaging – all while cutting down your word count as much as 80%. Yes, it’s possible … when your certified SEO specialist is also your content creator.


Video Scripting

A specialty. (See, in video, less is more.) And if you're looking for specific recommendations on a video firm, we have that as well.


AI

It’s ChatGPT this and ChatGPT that – but how can AI actually drive business results? We have experience in that area as well.


Planning and Strategy

Does your content-marketing program seem haphazard? We shape programs that meet your business goals and align with your business strategies, from social media to search to web copy to landing pages and lead-gen materials. If that sounds like a different way to do content ... that's because it is.


Metrics, Reporting, and Dashboarding

Let our proprietary algorithms (the going name for fancy Excel formulas) demonstrate your content program’s real impact. And by all means let us put it on a dashboard!

 

[1] At 13-30 Corporation in Knoxville, Tenn., in the early ‘80s, with Chris Whittle and Phillip Moffitt. As they say, you could look it up.