Marketing Planning
Do you need help planning and organizing everything? We love helping businesses create holistic, integrated marketing plans.
Plan Analysis
We’ll take apart your plan, do a full SWOT analysis, pinpoint your position and make recommendations … or just keep it to ourselves, if you prefer. Our specialty is aligning the marketing plan with your business plan, your marketing budget, and other corporate objectives, so everyone is supported, everything works in sync, and everyone’s happy.
Plan Creation
There’s also a right and wrong way to do marketing plans. Our marketing-plan methodology has been proven by large and small businesses in a variety of segments. We create a marketing plan that people will want to read – not just for the quality of the analysis, but for its sheer readability.
Long-Term Planning
Marketing forces you to take a ground-level view at the same time you take a 10,000-foot view. That’s one of the best things about marketing … and one of the most frustrating things. We make sure you don’t take your eye off the long-term threats and opportunities while we get down-and-dirty with the tactical stuff.
Marketing Scheduling
We coordinate and schedule all your marketing efforts across the enterprise so they complement and support each other. (Imagine that.)
Metrics and Feedback
We set up the measurement and feedback structures to help you evaluate the success of your marketing plan and campaigns.